Waitrose Competitive Information and Brief Pest and Swot...

The company I worked for during work experience was: Waitrose ltd. Branch 214 33, Bell Street Henley-On-Thames Oxfordshire RG9 2BA Tel: 01491 410440 In this assignment, I am going to describe different types of information used in Waitrose and identify its possible sources. 1) The name of the company I have worked for is Waitrose Ltd. At Waitrose, they combine the convenience of a supermarket with the expertise and service of a specialist shop. Above all they take pride in the freshness and quality of their food and products. As you know, Waitrose is partnership with John Lewis which has been ranked first in the â€Å"Sunday times† the UK’s largest unquoted company by sales. The purpose of this partnership is to recruit and retain loyal†¦show more content†¦the Community Needs Assessment framework for local community giving †¢ Employee secondment programme, the Golden Jubilee Trust, reached its fourth year, having supported 139 Partners who have given more than 52,000 man hours to local community projects since the programme started* †¢ Waitroses website was awarded the See it Right logo by the Royal National Institute for the Blind, commending the sites accessibility †¢ Worked with regional food groups to establish the Taste of concept †¢ Piloted new community stakehold er engagement programme in Cornwall known as the Intelligent Development Appraisal (IDA) †¢ Sponsorship of the Civic Trust Centre Vision programme Key priorities for next year- customers and community †¢ Roll out Community Needs Assessment Toolkit to 10% of branches †¢ Extend London Benchmarking Group community capture programme to all Waitrose branches †¢ Complete Disability Discrimination Act audit and compliance programme Environment-Progress and achievements †¢ Founding member and supporter of the British Retail Consortium project to review and identify chemicals of concern †¢ Founder member of Retail Energy Environment Club †¢ Launched energy awareness campaign and  £30 million refrigeration replacement programme †¢ Launched online CSR management system* †¢ The Partnership was awarded the Transport Action GreenFleet Award for its commitment to improve the environmental impact of its transport fleet* †¢Show MoreRelatedMacro and Micro Environmental Analysis of Waitrose Supermarkets8828 Words   |  36 PagesWAITROSE ASSIGNMENT INTRODUCTION TO MARKETING MARKET RESEARCH CONTENTS INTRODUCTION ----------------------------------------- MACRO ENVIRONMENT POLITICAL ---------------------------------------------- ECONOMICAL ------------------------------------------- SOCIAL ------------------------------------------------- TECHONOLGICAL---------------------------------------- ENVIRONMENTAL---------------------------------------- MICRO ENVIRONMENT SUPPLIERS---------------------------------------------- Read MoreEssay on Marketing Strategy for Marks and Spencer Food13771 Words   |  56 Pagesprocess of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational goals. 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