Kudler Fine Foods is implementing a new design known as the Frequent Shopper Program in vagabond to increase revenue. This course of instruction drafts the new initiative of tracking purchase behavior of apiece individual customer in order to provide spirited value incentives through partnership with a separate program such as a loyalty points program. Being able-bodied to view what the customers purchase behavior patterns are will assistance Kudler in refining processes in order to better fill up valued customers. Since their customer bases are usually customers that seek full(prenominal) quality and specialized items, Kudler is aware that a everyday price reduction will not satisfy their customers. So they are consolidation a loyalty points program to provide customers with points that are recoverable for high end gift items, airline first-class upgrades, or other specialty foods.
Information Security Concerns
The development pledge concerns that are related to the development of this program are stripped but they are still existent. Some security concerns would be the customers information. This type of program would insist that the customers piddle their own profile or account with the company in order for the program to track their every purchase.
Anytime there are accounts with sensitive information such as addresses, billing information, and so on this will raise concerns for the people who are conducting phishing attacks, and also employees. Phishing is a serious security concern due to the fact that the emails or information requests come in to be legitimate but in actuality is a trick to the customer for sensitive information. It is not loose to determine if it is not trustworthy due to the fact that the emails appear to be official with the correct logos and themes. Also mentioned were the employees. The employees must be trusted to review the customers information or it could only be accessible by accredited people within the company in order to lessen the risk of an employee accessing the sensitive...If you want to get a full essay, order it on our website: Ordercustompaper.com
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